Hi there, I'm Holly.
I'm a Marketing Consultant and Content Strategist. I specialize in helping sports-based facilities grow membership, fundraising donations and community through storytelling.
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I'm different because I pair storytelling + UX thinking: I don't just make pretty or funny content - I design the user journey. If you run a club, facility, or nonprofit and want content that actually moves the needle - let's talk.
Marketing • Storytelling • Social Media
Content Created Exclusively for Tennis Center Sand Point.
Creative Content
Storytelling • Design • Editing
Original content produced to evoke an emotional response.
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Writing Actionable Content
Mobile UX • Concept Sketches • Wireframing Product Design Prototyping • Usability Testing
A tennis app used to access USTA player statistics.
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Mobile App Redesign
UX Writing • Prototyping • Concept Sketches Wireframing • Usability Testing
An emergency app used to alert users of extreme weather and natural disasters.
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Efficient Communication
UX Writing • Graphic Design • Prototyping
A user is notified they do not have WIFI on their mobile device.
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Effective Notifications
UX Writing • Prototyping • User Empathy
Push notifications alerting users of weather alerts, sports updates, and recipes for dinner.
Improving Usability
UX Writing • Design Prototyping
A user is booking a taxi on the Yellow Cab App. Onboarding is streamlined to alert user to update their credit card.
